Microsoft Bing Now Has 33% Search Engine MarketShare : Creeping Up On Google

April Search Market Share Report

If you think Microsoft’s Bing wasn’t impacting the search engine market, then you are wrong. According to Compete, Google increased its share for the first time since December 2011 to 65.9% of the US core web search market.  Yahoo! had been experiencing small increases in share steadily since December 2011, but saw a decline of 0.7ppt’s from March to April.  Bing continues to gain monthly share since October 2011, and experienced a gain of 0.3ppt’s in April to represent 18.3% of the market.

Google Powered engines now represent 2/3rd of the US search market, while Bing Powered engines represent the other 1/3rd.  AOL remained flat this month, staying at 0.8% of the market.  The overall search market – as defined by these 4 engines – saw a slight increase in total query volume, also a reverse in recent month’s trends.  This is the first increase in query activity since December 2011.

 

So do you use Bing? Leave us your comments…


Samir Saleem

An innovative and dynamic marketing expert having worked for both local and multinational organisations,having expertise in leading diverse assignments on devising digital/social media marketing strategies, promotions, public relations and business development. As an experienced social media strategist and business analyst, he manages several brands via his 2nd Startup Hybrid Signals (www.hybridsignals.com) Samir is an award winning technology and social media blogger and can be reached at samzbest@gmail.com

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *