Australian Marketing Students Create “Bing Automatic” Concept To Beat Google [Video]


First and foremost, “Bing Automatic” is a completely conceptual idea envisioned by what appears to be a team of marketing students for a college coursework assignment, so apply a generous coating of salt. I’m not even sure if Microsoft’s Bing team has seen this. But they have come out with something pretty amazing to beat Google at what its best known for; Search. Check out the video below of how they plan to kill Google and place Bing on top.





During my third semester my team and I were given a very simple brief from our live client Microsoft Bing: “Do something that will scare the shit out of Google.” Nearly every team delivered an advertising campaign for the pitch. We presented a way for them to increase search traffic by using the most universal software application on the planet, Microsoft Office.


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Samir Saleem

An innovative and dynamic marketing expert having worked for both local and multinational organisations,having expertise in leading diverse assignments on devising digital/social media marketing strategies, promotions, public relations and business development. As an experienced social media strategist and business analyst, he manages several brands via his 2nd Startup Hybrid Signals ( Samir is an award winning technology and social media blogger and can be reached at

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1 Response

  1. Chris says:

    Hi! Thanks for the post. One small correction. As much as I would love to say that I am, we are not Australian.

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